TROPICAL GEOGRAPHY ›› 2015, Vol. 35 ›› Issue (5): 646-654.doi: 10.13284/j.cnki.rddl.002770

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Development of “China Tourism Special Zone” in Hainan Province for Responding to “One Belt and One Road” Initiative

FU Yeqin1,LI Yong1,2   

  1. (1.College of Geography and Tourism,Hainan Normal University,Haikou 571158,China; 2.Institute of Geographic Sciences and Natural Resources Research,CAS,Beijing 100101,China)
  • Online:2015-09-30 Published:2015-09-30

Abstract:

Based on analysis of related literature, the paper introduces the connotation of “One Belt and One Road” Initiative, analyzes the relationship between “One Belt and One Road” Initiative and the development of tourism industry in Hainan, and researches comprehensively the present situation, connotation, background, internal conditions and external factors, and vision of the development of “China Tourism Special Zone” in Hainan Province. The study finds that: the exploration and innovation of “China Tourism Special Zone” in Hainan province mainly are reflected in development concept, development content, development form, operation mechanism and system mechanisms. The development of “China Tourism Special Zone” will benefit seizing opportunities of “One Belt and One Road” Initiative, solving existing problems of tourism industry development, and improving the overall level of tourism industry development in Hainan Province. The internal and external influencing factors of “China Tourism Special Zone” mainly display in political aspect, economic aspect, social aspect, and technology aspect, etc. Among them, advantages and opportunities are the development mainstream of “China Tourism Special Zone”. The vision development of “China Tourism Special Zone” in Hainan Province mainly is reflected in the specifications and grades, internationalization and product diversification level of the overall tourism destination in Hainan Province. Finally, according to the requirements of “One Belt and One Road” Initiative and the actual development of the tourism industry in Hainan province, the paper proposes some measures including establishing the development concepts, improving the supporting policies, advancing regional tourism cooperation, and creating the special tourism product system. The paper expands the research field of “One Belt and One Road” Initiative, and provides some references for the international development of tourism industry in Hainan Province.

Key words: “One Belt and One Road”, “China Tourism Special Zone”, PEST-SWOT method, development strategy, Hainan Province